Important Tips for Staging Your Model Home
Successful
model home merchandising in Texas is
highly dependent on the skills and knowledge of your model home designer. This is why it is important to choose interior design firms in Texas with
ample experience in staging model homes in the same category or market segment
as your development. Model homes must be properly merchandised to catch the interest
of your target market and the best way to do this is to set the space up as if
real people actually live there. Designers that specialize in model home interior decorating in Dallas
know how to create spaces that are directed to potential buyers, considering their
level of sophistication, lifestyle, as well as their budget brackets. Proper model
home merchandising combines the basic elements of interior design with
model home marketing principles and below is a simple checklist to help you stage
your model home efficiently:
·
Intelligent
use of space is one of the most important factors to consider when staging a
model home. Comfort sells and so does convenience, which is why it is important
to take note of traffic flow and making use of furniture and design details that
make it easy to walk through and around different parts of the home.
·
Treat
windows to create a softening effect, never completely blocking light or view
so as to maximize natural lighting, while maintaining the home’s energy
efficiency. Conversely, treatments can also be used as distractions where
outside views are undesirable.
·
Basic
principles of proportion also apply to model
home merchandising. Furniture should be the right size for different rooms
and spaces, never overloading the floor with too much clutter.
Space sells more than fancy furnishings.
·
While
natural lighting is great, special lighting may also be used to supplement
lighting in areas where natural light cannot reach. Special lighting can be
used to illuminate as well as highlight different areas.
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